Next.js
Next.js brand palette — black-and-white minimal, dark-first. The Next.js triangle mark is rendered as a monochrome glyph: black on white in light mode, white on black in dark mode. There is no brand-signature hue; identity is carried by the mark, the Geist typeface, and the high-contrast monochrome treatment. Supporting Geist neutral ramps + Vercel functional hues (blue/red/amber/ green) provide UI status colors for the docs site.
17 swatches 14 light roles 14 dark roles
Swatches
next-black
#000000
Primary brand color — the triangle mark fill in light mode and the dark-mode canvas. Pure black.
next-white
#FFFFFF
Companion brand color — the triangle mark fill in dark mode and the light-mode canvas. Pure white.
dark-bg-100
#0A0A0A
Geist dark canvas tint used by nextjs.org dark mode.
dark-gray-100
#1A1A1A
Geist dark surface tint.
dark-gray-300
#292929
Geist dark gray for borders.
dark-gray-500
#454545
Geist dark gray for hairlines.
dark-gray-900
#A1A1A1
Geist muted text on dark.
dark-gray-1000
#EDEDED
Geist primary text on dark.
light-bg-200
#FAFAFA
Geist light layered surface.
light-gray-200
#EAEAEA
Geist light hairline border.
light-gray-600
#666666
Geist secondary text on light.
light-gray-1000
#171717
Geist primary text on light.
vercel-blue
#0070F3
Functional accent — link / focus.
vercel-blue-bright
#52A8FF
Functional accent on dark surfaces.
vercel-red
#FF6166
Functional error / destructive.
vercel-amber
#F2A60D
Functional warning.
vercel-green
#62C073
Functional success.
Mode role mappings
Light mode (14 roles)
accent
→ vercel-blue accent-hover
→ vercel-blue-bright background
→ light-bg-200 error
→ vercel-red primary
→ next-black primary-hover
→ light-gray-1000 success
→ vercel-green surface
→ next-white surface-elevated
→ next-white text-primary
→ light-gray-1000 text-secondary
→ light-gray-600 text-tertiary
→ dark-gray-500 warning
→ vercel-amber warning-hover
→ vercel-amber Dark mode (14 roles)
accent
→ vercel-blue-bright accent-hover
→ vercel-blue background
→ dark-bg-100 error
→ vercel-red primary
→ next-white primary-hover
→ dark-gray-1000 success
→ vercel-green surface
→ dark-gray-100 surface-elevated
→ dark-gray-300 text-primary
→ dark-gray-1000 text-secondary
→ dark-gray-900 text-tertiary
→ dark-gray-500 warning
→ vercel-amber warning-hover
→ vercel-amber Provenance
- Source
- https://nextjs.org/
- License
MIT- Attribution
- Next.js is MIT-licensed and maintained by Vercel, Inc. The Next.js triangle mark and word mark are property of Vercel. The brand expression is the monochrome black/white pairing visible on nextjs.org; the supporting status hues are the Geist Design System functional ramps shared with the Vercel brand atom.
- Imported
-
2026-05-18 - Notes
- Next.js does not publish a standalone brand-colors document; the identity is intentionally monochrome and inherits Geist Design System functional hues from the Vercel ecosystem. The hex values for functional hues mirror the canonical values used on vercel.com.