# HashiCorp

> `hashicorp@1.0.0`

HashiCorp, Inc. is the company behind a family of infrastructure- automation tools — Terraform, Vault, Consul, Nomad, Boundary, Packer, Vagrant, and Waypoint — and the HashiCorp Cloud Platform (HCP) that hosts them. The corporate identity is anchored on a single signature yellow (#FFCD00) against a deep near-black canvas (#0E0E10), with each product carrying its own signature accent (Terraform Purple, Vault Yellow, Consul Magenta, Nomad Green, etc.). The voice is engineer-direct and operationally literate: declarative IaC, deliberate APIs, and a strong preference for the live `terraform apply` over the marketing abstraction.


**Tags:** `tech`, `hashicorp`, `devops`, `infrastructure-as-code`, `dark-canvas`

## Atoms

### Palette

**HashiCorp** · `hashicorp@1.0.0` · Proprietary — All Rights Reserved

> HashiCorp brand palette anchored on the corporate HashiCorp Yellow (#FFCD00) — the signature corporate accent used on the HashiCorp parent wordmark — paired with the product-family accents that identify each HashiCorp tool: Terraform Purple, Vault Yellow, Consul Magenta, Nomad Green, Boundary Pink, Packer Blue, Vagrant Blue, and Waypoint Sky. The corporate canvas is a deep near-black used on hashicorp.com and the developer.hashicorp.com chrome. 

### Fonts

| Role | Font | License | Classification |
|------|------|---------|----------------|
| `heading` | **Inter** `(inter@1.0.0)` | OFL-1.1 | sans-serif |
| `body` | **Inter** `(inter@1.0.0)` | OFL-1.1 | sans-serif |
| `mono` | **JetBrainsMono Nerd Font** `(jetbrainsmono-nerdfont@1.0.0)` | OFL-1.1 | monospace |

## Swatches

| ID | Name | Value |
|----|------|-------|
| `hashicorp-yellow` | HashiCorp Yellow | `#FFCD00` |
| `hashicorp-yellow-dark` | HashiCorp Yellow Dark | `#D9AE00` |
| `hashicorp-black` | HashiCorp Black | `#000000` |
| `hashicorp-canvas` | HashiCorp Canvas | `#0E0E10` |
| `hashicorp-canvas-deep` | HashiCorp Canvas Deep | `#050507` |
| `terraform-purple` | Terraform Purple | `#7B42BC` |
| `vault-yellow` | Vault Yellow | `#FFEC6E` |
| `consul-magenta` | Consul Magenta | `#E03875` |
| `nomad-green` | Nomad Green | `#00CA8E` |
| `boundary-pink` | Boundary Pink | `#F24C53` |
| `packer-blue` | Packer Blue | `#1DAEFF` |
| `waypoint-sky` | Waypoint Sky | `#14C6CB` |
| `hashicorp-ink` | HashiCorp Ink | `#1B1B1F` |
| `hashicorp-gray` | HashiCorp Gray | `#6F7682` |
| `hashicorp-gray-light` | HashiCorp Gray Light | `#9CA0A8` |
| `hashicorp-surface` | HashiCorp Surface | `#F4F4F7` |
| `hashicorp-border` | HashiCorp Border | `#DDDFE4` |
| `hashicorp-white` | HashiCorp White | `#FFFFFF` |

## Mode role mappings

### Light mode

| Role | Swatch | Hex |
|------|--------|-----|
| `background` | `hashicorp-white` | `#FFFFFF` |
| `surface` | `hashicorp-surface` | `#F4F4F7` |
| `surface-elevated` | `hashicorp-white` | `#FFFFFF` |
| `text-primary` | `hashicorp-ink` | `#1B1B1F` |
| `text-secondary` | `hashicorp-gray` | `#6F7682` |
| `text-tertiary` | `hashicorp-gray-light` | `#9CA0A8` |
| `primary` | `hashicorp-yellow` | `#FFCD00` |
| `primary-hover` | `hashicorp-yellow-dark` | `#D9AE00` |
| `accent` | `terraform-purple` | `#7B42BC` |
| `accent-hover` | `consul-magenta` | `#E03875` |
| `warning` | `vault-yellow` | `#FFEC6E` |
| `warning-hover` | `hashicorp-yellow-dark` | `#D9AE00` |
| `error` | `boundary-pink` | `#F24C53` |
| `success` | `nomad-green` | `#00CA8E` |
| `border` | `hashicorp-border` | `#DDDFE4` |

### Dark mode

| Role | Swatch | Hex |
|------|--------|-----|
| `background` | `hashicorp-canvas-deep` | `#050507` |
| `surface` | `hashicorp-canvas` | `#0E0E10` |
| `surface-elevated` | `hashicorp-black` | `#000000` |
| `text-primary` | `hashicorp-white` | `#FFFFFF` |
| `text-secondary` | `hashicorp-surface` | `#F4F4F7` |
| `text-tertiary` | `hashicorp-gray-light` | `#9CA0A8` |
| `primary` | `hashicorp-yellow` | `#FFCD00` |
| `primary-hover` | `hashicorp-yellow-dark` | `#D9AE00` |
| `accent` | `terraform-purple` | `#7B42BC` |
| `accent-hover` | `consul-magenta` | `#E03875` |
| `warning` | `vault-yellow` | `#FFEC6E` |
| `warning-hover` | `hashicorp-yellow-dark` | `#D9AE00` |
| `error` | `boundary-pink` | `#F24C53` |
| `success` | `nomad-green` | `#00CA8E` |
| `border` | `hashicorp-canvas` | `#0E0E10` |

## Brand semantic roles

### Colors

| Role | Swatch | Hex |
|------|--------|-----|
| `identity` | `hashicorp-canvas` | `#0E0E10` |
| `on-identity` | `hashicorp-yellow` | `#FFCD00` |
| `primary` | `hashicorp-yellow` | `#FFCD00` |
| `primary-hover` | `hashicorp-yellow-dark` | `#D9AE00` |
| `accent` | `terraform-purple` | `#7B42BC` |
| `accent-hover` | `consul-magenta` | `#E03875` |
| `background` | `hashicorp-white` | `#FFFFFF` |
| `surface` | `hashicorp-surface` | `#F4F4F7` |
| `surface-elevated` | `hashicorp-white` | `#FFFFFF` |
| `text-primary` | `hashicorp-ink` | `#1B1B1F` |
| `text-secondary` | `hashicorp-gray` | `#6F7682` |
| `text-tertiary` | `hashicorp-gray-light` | `#9CA0A8` |
| `chrome` | `hashicorp-canvas` | `#0E0E10` |
| `chrome-deep` | `hashicorp-canvas-deep` | `#050507` |
| `product-terraform` | `terraform-purple` | `#7B42BC` |
| `product-vault` | `vault-yellow` | `#FFEC6E` |
| `product-consul` | `consul-magenta` | `#E03875` |
| `product-nomad` | `nomad-green` | `#00CA8E` |
| `product-boundary` | `boundary-pink` | `#F24C53` |
| `product-packer` | `packer-blue` | `#1DAEFF` |
| `product-waypoint` | `waypoint-sky` | `#14C6CB` |
| `mark` | `hashicorp-yellow` | `#FFCD00` |

### Typography

| Role | Font role key |
|------|---------------|
| `display` | `heading` |
| `prose` | `body` |
| `code` | `mono` |

## Rules

### 🛑 error (4)

#### `colorChoice` → `logo.wordmark.fill`

- **allowed:** hashicorp-black, hashicorp-white, hashicorp-yellow
- **forbidden:** terraform-purple, consul-magenta, nomad-green, boundary-pink

> The HashiCorp corporate wordmark renders in black, reversed white, or the corporate yellow. The product-family accents identify specific products (Terraform, Consul, Nomad, Boundary) and must not stand in for the parent corporate mark. 

#### `forbiddenTreatment` → `logo`

- **treatments:** stretched, rotated, recolored, drop-shadow, on-busy-photo, product-accent-on-corporate-wordmark, gradient-fill

> HashiCorp's brand guidelines explicitly prohibit altering the proportions or color of the corporate wordmark and restrict per-product accent colors to their owning product surfaces (Terraform Purple on Terraform, not on the corporate wordmark). 

#### `contrastRatio` → `text-primary`

- **against:** `background`
- **minRatio:** `4.5`
- **standard:** `WCAG-AA`

> HashiCorp Ink (#1B1B1F) on HashiCorp White gives ~17:1 — well above WCAG 2.1 Level AA. The rule encodes the floor for any new foreground/background pairing on hashicorp.com and the HCP console. 

#### `accessibilityRequirement` → `*`

- **standard:** `WCAG-AA`
- **criterion:** `1.4.3`

> WCAG 2.1 Success Criterion 1.4.3 (Contrast Minimum) — Level AA. HashiCorp's marketing and HCP console surfaces both target AA as the accessibility floor for developer tooling. 

### ⚠️ warning (2)

#### `contrastRatio` → `roles.colors.primary`

- **against:** `background`
- **minRatio:** `3`
- **standard:** `WCAG-AA-large`

> HashiCorp Yellow on HashiCorp White is contrast-marginal — it does not clear AA for body-sized text and barely clears AA-large. Use the yellow as a CTA / heading accent against the dark canvas (where it clears ~14:1), not as body copy on white. 

#### `contextRestriction` → `roles.colors.product-terraform`

- **forbiddenContexts:** corporate-marketing, parent-brand-surfaces
- **allowedContexts:** terraform, hcp-terraform, terraform-registry

> Terraform Purple is the product accent for Terraform and Terraform-related surfaces. Using Terraform Purple on corporate / parent-brand surfaces undermines the product- family color system that lets readers identify which HashiCorp product a surface belongs to. 

### 💡 recommendation (2)

#### `compositionConstraint` → `roles.colors.primary`

- **pairsWith:** hashicorp-canvas, hashicorp-canvas-deep, hashicorp-black
- **doesNotPairWith:** vault-yellow

> The signature corporate yellow lives against the near-black canvas — the highest-contrast brand composition. Pairing corporate yellow with Vault Yellow on the same surface creates a two-yellow composition that reads as a brand- hierarchy error. 

#### `fontPairing` → `typography.heading`

- **requires:** `body`
- **minSizeRatio:** `1.5`

> HashiCorp's marketing surfaces use Inter for both heading and body. Keep headings at least 1.5× body to preserve hierarchy when one family does both jobs. 

## Provenance

- **Source:** <https://www.hashicorp.com/brand>
- **License:** `Proprietary — All Rights Reserved`
- **Attribution:** HashiCorp, the HashiCorp logo, Terraform, Vault, Consul, Nomad, Boundary, Packer, Vagrant, and Waypoint are trademarks of HashiCorp, Inc. Brand colors and identity guidance documented here are derived from hashicorp.com/brand and the product brand pages (terraform.io, vaultproject.io, consul.io, nomadproject.io, boundaryproject.io, packer.io, waypointproject.io). 
- **Imported:** `2026-05-18`
- **Notes:** Brand-atoms' read of HashiCorp's publicly available brand surface and the per-product brand pages. This file is not an official HashiCorp brand-guidelines document. HashiCorp leans dark in marketing (hashicorp.com hero canvas is near-black); the dark-canvas identity is encoded here. No asset files are bundled; HashiCorp's product logos are trademarked. 

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*Generated by the brand-atoms converter. Source: `hashicorp@1.0.0` from the encyclopedia.*